1942

1942: First all-day radio appeal on Good Friday

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https://rch150.org.au/timeline/our-community/first-all-day-radio-appeal-on-good-friday/

In 1942, journalist and Carnival organiser Jim Blake suggested to the Herald and Weekly Time Managing Director that the Appeal joins forces with HWT radio station, 3DB. This partnership enabled the first all day broadcast held on Good Friday, for the Children’s Hospital.

36 volunteer took to the phones and received more than 20,000 calls, raising 8310 pounds ($16,620) for the hospital. It had gone on to establish itself as the hospital’s most important fundraising venture.

1942